European ownership.
Chinese execution.
A fully transparent, European-owned China market entry agency — operating on the ground in Shanghai since 2013.
Giving foreign brands the operations, strategy, and local team to succeed in China
For most brands, China is a black box — valuable but mysterious and difficult to navigate. Getting it right requires local knowledge, operational capability, and a partner you can trust. That’s where we come in.
Book a discovery callEnd-to-end China operations under one roof
We run your China business day to day.
E-Commerce Operations
Tmall, Tmall Global, JD, Douyin Store — store setup, product listings, daily management, customer service, and promotions.
Social Media & Content
Native content creation and publishing on WeChat, Little Red Book (Xiaohongshu), Douyin, and Weibo. Strategy, copywriting, and community management.
Influencer & KOL Marketing
KOL and KOC sourcing, campaign planning, seeding, and performance tracking across Little Red Book (Xiaohongshu), Douyin, and Weibo.
Import, Logistics & Compliance
Cross-border and general trade import, bonded warehouse management, CFDA registration, and product compliance.
Trademark & IP Protection
China trademark filing, monitoring, and enforcement. First-to-file protection before market entry.
Localization & Design
Product naming, packaging adaptation, store design, campaign visuals, and video production for the Chinese market.
Marek Matura & Alexander Schultz
Western consultancies couldn’t execute. Chinese agencies couldn’t communicate. There was no third option — so we built it.
We saw a gap in the market. No single partner was offering foreign brands everything they needed to succeed in China — e-commerce, social media, logistics, compliance, content, and reporting — all under one roof, with full transparency.
Since 2013, we’ve evolved the agency to cover every aspect of China market entry, sales, and marketing. What started as a focused e-commerce operation has grown into a full-service partner that runs stores, manages social channels, coordinates logistics, handles compliance, creates content, and reports back in your language, on your schedule.
The numbers behind Shanghai Jungle
Brands that trust us
From luxury and automotive to outdoor sports and cosmetics.
The third option nobody else built
Western consultancies do strategy. Chinese agencies do execution. We built one company that does both.
Chinese Agency
Fast on the ground. But when things break, communication breaks down first.
- ✓ Local execution speed
- × Opaque reporting
- × Communication gaps
- × Unclear financials
European ownership. Chinese team.
A European point of contact who understands your needs. A Chinese team who runs everything on the ground.
- ✓ Local execution speed
- ✓ Clear English reporting
- ✓ Full financial transparency
- ✓ Western accountability
Western Consultancy
Great strategy decks. But someone else still has to execute.
- ✓ Clear communication
- ✓ Good strategy
- × No execution
- × Very expensive
Meet the team
Senior team members with direct China experience, working with every client personally.
Marek Matura
12+ years in China. Former Fortune 50. Splits time between Europe and Shanghai, overseeing client strategy and project delivery.
LinkedIn →
Alexander Schultz
Former Danish diplomat in China. Years of helping Nordic brands navigate the Chinese market before starting Shanghai Jungle.

Nora Liu
Runs campaigns across Tmall, WeChat, Little Red Book (Xiaohongshu), and Douyin. Platform-native strategy.

Kentro Gui
Day-to-day e-commerce ops: store management, inventory, customer service, and fulfillment logistics.

Noemi Zhang
Creates Chinese social content for WeChat, Little Red Book (Xiaohongshu), Douyin, and Weibo natively.

Luna Zhang
End-to-end client operations: e-commerce, social media, logistics, and distributor relationships.

Fangxin Lin
Manages client relationships across Europe and bridges brand teams with Shanghai operations.

Boris Kuznetsov
Works with prospective clients on market entry planning across European and Asian business cultures.
Brands that trust us
From luxury and automotive to outdoor sports and cosmetics.
First call to live operations
Whether you’re entering for the first time or fixing what isn’t working, most brands go from first call to live store in under four months.
“We want to enter China but don’t know where to start.”
You’ve identified China as a priority market but don’t have a team on the ground. We handle everything from trademark filing to live store operations.
“We’re already in China but it’s not working.”
Sales are flat, communication is broken, or you’ve lost visibility. We audit what exists and take over with full transparency.
Discovery Call
30-minute conversation about your brand and China goals. No pitch deck — just an honest assessment of whether China makes sense right now.
Market Assessment
Competitor pricing, consumer reviews, regulatory requirements, and realistic sales expectations across relevant platforms.
Setup & Launch
Trademark filing, store application, product listing, content localization, logistics setup. Our Shanghai team handles everything.
Ongoing Operations
Daily store management, customer service, ad campaigns, promotions calendar, monthly English reporting.
What they say about working with us
Six rules we actually follow
Not corporate values on a poster. The rules we use to make decisions every day — including the uncomfortable ones.
Radical Transparency
You see what we spend, what we do, and what the results are. Full backend access, clear financials, no hidden fees.
Honest Assessment
We’ll tell you upfront if China isn’t the right market for your brand right now — even if it means losing the project.
Ownership, Not Outsourcing
Our team does the work directly. We don’t outsource store operations, content creation, or customer service.
Long-Term Partnerships
Our average client engagement runs for years, not months. Several clients have been with us since 2015.
Brand First
You own every store account, every trademark, every piece of data. If you leave, everything stays with you.
No Vanity Metrics
We report on GMV, conversion rate, ad spend ROI, and customer acquisition cost. Not follower counts.
Three cities. One team.
Shanghai
Daily e-commerce ops, content creation, customer service, logistics, and platform management. Mon–Fri, 9 AM – 6 PM CST.
Copenhagen
Strategic planning and client management for Nordic and Northern European brands. Mon–Fri, 9 AM – 6 PM CET.
Stuttgart
Client management for brands worldwide. English communication. Mon–Fri, 9 AM – 6 PM CET.
Questions we hear most
If yours isn’t here, book a call — we don’t gatekeep information. Book a call or send us an email.
We do outsource where it makes sense — warehousing, customs clearance, last-mile delivery. But the important parts — strategy, store operations, content creation, customer service, reporting — are all done by our team directly. Full financial transparency. One point of contact.
You can. The common problems: communication gaps, opaque financials, and difficulty enforcing quality from 8,000 km away. We exist because brands got burned and wanted Western accountability with local execution.
Yes. Several clients came to us after working with other agencies. We audit what exists, fix what’s broken, and take over operations with full transparency.
Yes, and before anything else. China is first-to-file — whoever registers first owns it. Registration takes 8–12 months. We handle the full process.
Cosmetics and skincare, health supplements, fragrance, premium F&B, pet care, mother and baby, outdoor sports, and consumer goods.
Yes. We manage Chinese social media for brands, organizations, and institutions — whether or not they already have a presence in China. Content creation, publishing, and community management on WeChat, Little Red Book (Xiaohongshu), Douyin, and Weibo.
Where to go next
See what we’ve built for brands like yours
Real projects for LVMH, BMW, Arabian Oud, and more — from company setup to on-ground operations.
Book a discovery call
30 minutes. No pitch deck. Honest assessment of whether China makes sense for your brand right now.
Insights & Guides
In-depth guides on Tmall, Douyin, Little Red Book (Xiaohongshu), cross-border logistics, and platform strategy.
What we do
E-commerce, social media, influencer marketing, logistics, and compliance — all under one roof.