Sell on Tmall with a Trusted Partner

Shanghai Jungle is The Official Tmall Partner Helping Western Brands Win in China's Largest E-Commerce Market

>1 billion users

Tmall reached 1 billion active buyers in China in 2025, with over 4,100 brands achieving 100+ million RMB in transactions and 18% year-on-year growth.

~50% Market Share

Tmall is the default platform for premium brands and responsible for nearly half of China's e-commerce sales, Tmall isn't optional—it's essential for market entry.

12 years’ experience | 100+ satisfied customers

We help international brands grow in China through market entry, e‑commerce operations, and ongoing digital marketing across key Chinese platforms. The examples below showcase these partnerships.

About Us

Shanghai Jungle is a Tmall Partner, meeting Alibaba's strict criteria for experience, operational capabilities, and proven results. We get you on the platform—And we make sure you succeed once you're there.

  • BMW Group — Social Media & PR Marketing

  • LVMH — Branding Campaign

  • Arabian Oud — Market Entry

  • Ecco — PR Campaigns

  • Mercedes Benz — Social Media Marketing

  • woom Bikes — Market Entry

  • European Commission — Marketing Partner

What We Do

We specialize in premium imported Western brands in perfumes, home textiles & lifestyle, cosmetics & skincare, and health supplements.

Phase 1: Market Intelligence

Weeks 1-2

Before we build anything, we validate the opportunity. Our market research tools—operating inside the Great Firewall—provide you with:

  • Category size and growth trends

  • Competitor analysis (pricing, positioning, sales estimates)

  • Consumer search behavior and preferences

  • Optimal pricing strategy

  • SKU recommendations for the China market

Phase 2: Store Setup & Registration

Weeks 3-8

We handle the bureaucracy so you don't have to:

  • China trademark registration and verification

  • Business licensing and regulatory compliance

  • Platform documentation and Tmall account creation

  • Payment gateway integration (Alipay, WeChat Pay)

  • All communication with Tmall in Chinese

Phase 3: Store Build & Localization

Weeks 6-10

Your store needs to look and feel like a premium brand experience:

  • Storefront design that follows China's UX best practices

  • Product photography and videography tailored to Chinese preferences

  • Copywriting that converts (not just translation—cultural adaptation)

  • Mobile-first design (95%+ of Tmall traffic is mobile)

  • Brand storytelling that resonates with Chinese values

Phase 4: Launch & Growth

Ongoing

We don't just launch you and disappear. Our ongoing management includes:

  • Daily customer service operations

  • Inventory and logistics coordination

  • Promotional calendar planning (618 Festival, Singles Day, Qixi, etc.)

  • Advertising optimization and budget management

  • Weekly performance reviews and monthly strategy sessions

  • Relationship management with your Tmall category manager

Send Us a Message

You can reach us via the form or at info@shanghaijungle.com

Shanghai | Copenhagen | Stuttgart